• Chemistry: FAST, AFFORDABLE, FASHION CREATING AN INTERNATIONAL BRAND FOR THE INDIAN HIGH STREET

    Chemistry, the woman’s high street fashion brand owned by Esjay International, approached FITCH to create a new identity and design for their latest stores....

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Mumbai, India Mumbai is India’s largest city...

the commercial and financial capital of the country, and a dynamic mix of different communities and cultures.

Since starting operations in 2006, we now have a fully functioning, multi-disciplinary FITCH studio based in Prabhadevi in the heart of Mumbai, and have successfully completed projects for Indian and international organizations, including Tata, Asian Paints, Aditya Birla, ITC, Godrej, Reliance, Bharti Walmart, Vodafone and Nokia.

Whether branding or environmental design, the core FITCH values of creating compelling consumer experiences through innovation and insight have been the key drivers behind all our thinking and design.

Leaders   |   Contact

David Blair Managing Director
Antony Parham Creative Director
Moin Mir Business Development Director
Simon Bell Client Services Director
Mark D'Costa Finance and Operations Director


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